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The best approach to fight signs of aging with a product that feels
great enough to use every day.


I know that serums usually contain the highest concentration of anti-aging ingredients for maximum effectiveness, but I am afraid a serum won’t feel good enough to use every day on my skin.
Introducing New Olay Total Effects 7x – Daily Anti-Aging Serum, it immediately fights 7 signs of aging with our most concentrated power of anti-aging ingredients for younger-looking skin and goes on feeling silky smooth so you’ll want to use it every day.
  • Diminishes fine lines and wrinkles
  • Smoothes skin texture
  • Evens skin tone
  • Improves surface dullness
  • Minimizes pores
  • Reduces blotches and age spots
  • Soothes dry skin

That’s because Daily Anti-Aging Serum contains our most concentrated anti-aging multi-vitamin power (including Vitamins E, B3 and B5) from Total Effects combined with intense Olay moisture. In fact, it has been proven to improve the look of 7 signs of aging better than leading department store serums.

  • Gentle enough for everyday use
  • Dermatologist tested
  • Non-comedogenic (won’t clog pores)
  • Oil-free
  • Fast-Absorbing

Total Effects 7x – Daily Anti-Aging Serum
1.7oz (Lasts 6-8 weeks) $18.99
Total Effects Daily Anti-Aging Serum will be available in addition to current Olay Total Effects products.

Click here for product ingredients.

Learn more about:
Total Effects 7x Visible Anti-Aging Vitamin Complex (including Fragrance Free)

Total Effects 7x Visible Anti-Aging Vitamin Complex with UV Protection

Total Effects Intensive Restoration Treatment


Don't Forget To Visit Olay.com


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